The 12 Best Social Media Management Tools, Apps [2020]

Here in this post, you will know about the 12 best social media management tools and apps for the year 2020. Best social media management apps really useful tools for everyone.

The 12 Best Social Media Management Tools, Apps [2020]

Social media is part of our daily lives since they are really useful tools. We use them in the personal sphere to keep in touch with our loved ones or to find a partner, and also in the professional sphere to find work, promote our business or to use them as marketing platforms, among many other uses.

Here are options for all tastes, and normally each one of them has its specific functionality. To get an idea, some of the most used social media in 2020 are Instagram, Facebook, Twitter, or Snapchat.

We know the great value of using them, but we are also aware of all the time it takes to manage them properly. And time is one of the key factors in our day to day since we have very little and cannot be recovered.

Taking this last aspect into account, today at Opjee we have dedicated all our efforts to bring you a solution when it comes to managing all social networks.

We want you to continue using them, but that your life is simpler and you can enjoy your time. So that's why we present you with an analysis of the best managers so that you have all social networks in a single app. They will change your life!

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The 12 Best Social Media Management Tools, Apps are:

Each of the administrators and managers of social media that we will present below has been endorsed by critics and have excellent ratings. 

So with the illusion that they can be of great use to you, here is a detailed analysis of each of these applications:

  1. Maki
  2. Hootsuite
  3. Crowdfire
  4. Buffer
  5. Later
  6. TweetDeck
  7. Metricool
  8. Planoly
  9. Facebook pages manager
  10. Sprout Social
  11. Everypost for Social media
  12. IFTTT

1. Maki: All social networks in one application

Maki is a free social media manager for Android that has Facebook and Messenger in one application, but also Instagram and Twitter

With Maki, you'll be able to browse ad-free, download your favorite videos, and even limit the use of these tools so that you can focus on what you really need to do at all times.

This app for managing social media is very intuitive and has a completely friendly interface. And it is ideal if you don't have space on your phone to have the apps you use the most installed. 

The only downside is that the night mode is paid. For everything else, out of 10!

This app is available for  Android.

2. Hootsuite for mobile

The Hootsuite platform has earned a place worldwide when it comes to managing social media networks.

With this app, you can see all the most popular social media networks, including Twitter, Instagram, Facebook, and Linkedin. 

And apart from seeing this application, you can also create, edit, publish, or schedule the content you want.

For this reason, it is an excellent tool for content marketing, as it analyzes, monitors, and automates your publications. For this, up to 3 profiles can be connected for free. 

Without a doubt, Hootsuite is a good social media manager to use on mobile, although you can access it from your laptop thanks to its web version. 

The mobile app version of Hootsuite is available on both Android and iOS.

3. Crowdfire

Crowdfire is another great option to have all social networks in one app. It is a very useful alternative for personal use but especially recommended for entrepreneurs, artists, and companies of all sizes.

With Croudfire you can manage Facebook, Instagram, Youtube, Twitter, Linkedin, Vimeo, and many more platforms.

With this app, it is possible to update and schedule all your publications and you will be able to monitor each of the statistics so that you can make the best decisions in your growth in the digital world. 

You can choose the free version -although it is very limited- or purchase the Premium version to enjoy more functions. You can do it on iOS and Android.

4. Buffer: manage Twitter, Facebook, and Instagram

Buffer is another interesting social media manager that can be used to manage Twitter, Facebook, Instagram, Pinterest, and Linkedin. 

Among its main functions, you can schedule publications and see all the analytics of what you have shared.

The free version allows you to connect 3 accounts and schedule up to 10 publications in each of them. 

But if you are using it as a content manager for marketing, we recommend that you opt for one of the paid versions, such as the Pro Plan or the Small Business Plan. 

Buffer is available on both platforms Android and iOS.

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5. Later: Schedule your posts for later

Is Instagram the social network you use the most to publish content and as a content marketing platform? If so, you will know that there are many applications to take your Instagram to another level, and Later is also one of them.

It is especially recommended if you use Instagram as a Community Manager or you are a team of multiple people. 

Later can upload publications, schedule them by date and time, and even optimize them since it has resources for you to have more interactions. 

This app is available on both iOS and Android, and if you want you can also use it in the web version. An excellent and free option, although yes, it is entirely in English.

6. TweetDeck

And from Instagram, we go to one of the apps specialized in Twitter,  the application for social networks TweetDeck.  

With it, you have the option to customize the design of the publications you see, to be able to read what really interests you and to follow up on the conversations.

From TweetDeck you can also tweet, retweet, upload photos, schedule, and even use the multi-account option. In short, a very good tool that is recommended both personally and for companies. 

TweetDeck is free, exclusive for iOS, and only available in the English language.

7. Metricool

One of the best ways to get more "engagement " is to carefully analyze the statistics and take action accordingly. 

Well, Metricool is a tool that will help you have all the social networks in one app and all the metrics you need to view.

Among its main functionalities, you will be able to monitor your website, view the statistics of your publications in real-time, schedule your entries, and even manage your Customer Service. 

All this for free and for four of the main social networks today: Instagram, Facebook, Twitter, and LinkedIn.

In the paid version, you can even analyze the statistics of your Google and Facebook advertising campaigns. 

Without a doubt, Metricool is an excellent option to manage your social networks. Metricool is available for both Android and iOS.

8. Planoly

Planoly is a social media manager whose main content is based on images. Yes, we are talking about Instagram and Pinterest, so with it, you can manage these two platforms to enhance the content of your profile and have a greater number of interactions.

The app is used to perform all the tasks that you can imagine, such as planning, scheduling, managing, or analyzing all your content. 

To do this, you can try it for free, and if you like how it works, you have the option of subscribing to one of its paid versions. Planoly is available on Android and iOS.

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9. Facebook pages manager

One of the most used social media networks at the business level continues to be Facebook. This is due to its section of pages, where you can put all the information regarding a business or company. 

Surely you know many of the applications for Facebook, but now is the time to talk about the official Page Manager app.

With this free app for iOS and Android, you can post photos on your page, respond to comments and private messages, or keep track of your page's statistics, among other things. 

But not only will it be useful for a single page, but if you have more than one and want to manage them from the same place, this administrator will allow it. Interesting, right?

10. Sprout Social

Sprout Social is another great tool to have all your social networks in one app and manage them from one place. 

It is completely free, you can download it on iOS or Android and it will be useful to manage your Twitter, Facebook, Google + and LinkedIn profiles.

With Sprout Social, you will be able to see all the messages and respond directly, publish content from the app itself, schedule entry for another time, or analyze the statistics of your publications. 

The Sprout Social app is another option to consider, although you should bear in mind that the web version has many more features.

11. Everypost for Social media

Another free app for managing social media and for iOS is every post. It is a very intuitive and easy-to-use tool that will be useful for all your Facebook, Twitter, LinkedIn, Pinterest, or Tumblr publications, among others.

The great particularity of Everypost is that it allows you to use these social networks in the same way as in the native application, but providing you with more functionalities, such as programming the entries. 

The basic version of the app is free, but you can subscribe to one of the paid versions to enable all the features.

12. IFTTT (If This Then That)

IFTTT is much more than a tool to have all social media in one app. With this app, you have everything you want in one place, since it accepts up to 630 different applications.

Among them, for example, Google Home, which can help you keep your home at an ideal temperature. One of the strengths of IFTTT is that applications can "talk" to each other.

So, if you need to have more than one social media manager and want to have access to all the apps from the same place.

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IFTTT is an ideal option. It is a very powerful tool, available on iOS and Android, totally free and that receives very good ratings from its users. Would you like to try it?